Quality Chinuch Is Always Worth the Drive
A bold campaign blending the charm of Trader Joe’s with the message that true education is worth going the distance for — even if it’s not around the corner.
Inspired by the quirky, beloved style of Trader Joe’s, this campaign spoke to parents and supporters in a language they instantly recognized:
Yes, the best things sometimes require a bit more effort.
Just like you’d drive across town for better groceries — you’ll go the extra mile for your child’s chinuch.
Yes, the best things sometimes require a bit more effort.
Just like you’d drive across town for better groceries — you’ll go the extra mile for your child’s chinuch.
With humor, color, and heart, this campaign positioned ULY Ocean Parkway as the school that’s worth the drive.
